Heiress Collective · Storefront review
Three designs for the same shop.
Not three coats of paint — three arguments about what a resale house is for, each with its own palette, typography and way of selling. The third was explored as three alternate layouts, so there are five storefronts to walk through in all. Every one is a working prototype.
IDesign
Salon
“Fewer bags. Every one verified.”
Warm, human and proof-led. It opens on a specialist at work rather than a product, then argues the case for buying pre-owned — a bar of guarantees, an honest grading explainer, and a consignment pitch. The most complete of the three: live filtering, search, sort and a working bag.
- Type
- Cormorant Garamond · Jost
- Palette
- Screens
- Home · Shop · Product · Bag · Sell · Authentication · About · Account · Help
IIDesign
Maison
“The Next Exclusive Drop”
The fashion-house reading. White ground, Bodoni monogram, and a shop organised as a grid of houses rather than a feed of stock. Sells scarcity and membership — timed drops, private access, a client roster — instead of reassurance.
- Type
- Bodoni Moda · Montserrat
- Palette
- Screens
- Home · Shop · Product · Bag · Resell · Authenticity · About · Account
IIIDesign
Studio
“The Heiress Summer Archive”
A quieter, print-led world on parchment, worked up as three alternate layouts of the same storefront. The type and palette hold steady across all three; what changes is how the page is composed — where the hero sits, how category images are labelled, how section headings carry their controls.
- Type
- Prata · EB Garamond
- Palette
- Screens
- Home · Shop All · Product · Cart · Sell · FAQ · About · Account